Webhook Connect turns WP Sync into a two-way webhook hub. A secret REST endpoint catches any inbound POST and feeds the contact into your bridges. Outbound, every new opt-in is fired to any URL you name as clean JSON. The literal "fire Zapier, Make, or any app" connector — running on your own WordPress site.
Here's the dirty little secret of "automation" tools: they charge you forever to do something that takes one HTTP request.
Every new lead that lands in a form, a checkout, a webinar, or a CRM needs to end up in your email list. Simple, right? But the moment you want app A to talk to app B, you're funneled into a $30–$80/month subscription — metered by "tasks," throttled by tiers, and held hostage the second your card declines.
And it gets worse: your data flows through someone else's servers. Their downtime is your downtime. Their rate limit is your bottleneck. Their pricing change is your problem.
All you ever wanted was: "when something happens over there, put the contact in my list — and ping my other tools." That shouldn't cost a salary.
And to use them you still have to:
Strip away the marketing and every automation platform on earth does the same two things: it receives a webhook, and it sends a webhook. That's it. That's the whole magic trick.
Webhook Connect gives you both — natively, inside WP Sync, on your own site:
Pay once. Own the pipe. Move unlimited data forever.
If an app can send a webhook or accept one, you can connect it. A few of the things people wire up on day one:
I built WP Sync because I was sick of paying monthly tolls to move my own subscribers between my own tools.
But the request I kept getting was always the same: "Kevin, can it just catch a webhook from X?" or "can it fire my leads off to my own app?"
So I built the connector that does exactly that — both directions — and I refused to wrap it in a subscription.
Webhook Connect snaps into WP Sync, generates a secret inbound URL, and lets you name as many outbound targets as you want. No task counters. No metering. No third-party server holding your customers' emails.
Grab it on its own for $17 — or get it (plus every other connector) inside the $67 Complete Bundle. One payment. Forever yours.
Activate the connector and WP Sync mints a secret REST endpoint protected by an unguessable token. Point any app at it and POST a contact.
/wp-json/wp-sync/v1/hook/{your-token}email fieldfirst_name / last_name (and common variants) automaticallyhash_equals — constant-time, no leaksDefine named target URLs — one line each as Label | https://your-url. Every new contact on the bridge is fired to each target as a clean JSON POST.
The inbound URL carries an unguessable secret. Rotate it any time from the connector settings.
Push-based, not polled. Contacts move the instant the webhook lands — zero delay.
If it speaks HTTP, it connects. No per-app integration to wait for — ever.
Source and destination · Push-based · Included free in the Complete Bundle
Webhook Connect is an add-on for the WP Sync core plugin (just $27). Already running WP Sync? Add this connector alone. New here? The Complete Bundle is the smart buy — core plus every connector for $67.
Add the 2-way webhook hub to your WP Sync
hash_equalsRequires the WP Sync core plugin ($27)
Core + every connector add-on
Core included — nothing else to buy
hash_equals. Only requests with the exact token are accepted. You can rotate the token any time from the connector settings.email field at minimum; first_name and last_name (and common variants) are mapped automatically. Anything else is passed along as extra data.Install it. Wire up an inbound URL. Fire your first outbound POST. If Webhook Connect doesn't make moving your data simpler and cheaper than what you're paying now, email us within 30 days for a full refund.
Catch any webhook. Fire any URL. Both directions, on your own site, for one payment. Add it alone or get every WP Sync connector in the bundle.