How To Grow Your Email List With ResultsAiX: Every Method, Step By Step
Every way to grow your email list with ResultsAiX: popups, opt-in pages, forms, webinars and surveys. Set each one up, see where every subscriber came from, and follow the 30-day plan.
I built my business on one thing: an email list of people who asked to hear from me. Every launch, every affiliate commission and every product I ever sold started with somebody giving me their email address in exchange for something useful and free.
Your list is the one part of your business you own. Social platforms change their rules, search rankings move and ad costs go up, but the people on your list are yours to email whenever you have something worth sharing.
This guide shows you every way the ResultsAiX tools grow a list: popups and bars, opt-in pages, forms, webinars, surveys, done-for-you list building funnels, AI-built lead magnets and review gifts. For each one you get the setup steps and the way it connects to your email list with a tag, so you always know where every subscriber came from. Every screenshot is a real ResultsAiX screen, shown with our example business, Brightline Coaching.
- A clear picture of every list building tool in ResultsAiX and when to use each one
- The setup steps to connect each one to your list, with a tag for every source
- Lead magnet ideas that people actually want, and the traffic to send to them
- A 30-day plan that takes you from your first opt-in to subscribers arriving every day
The List Building System
Every list grows the same way. A visitor arrives, sees an offer for something they want, gives you their email address, receives it, and from then on hears from you. ResultsAiX gives you a tool for every step, and they all feed the same list on your own WordPress site.
Here is every way to capture a subscriber with ResultsAiX, and the job each one does best:
| Tool | Best For |
|---|---|
| ResultsAiX Engage | Turning visitors on every page of your site into subscribers: popups, slide-ins, bars, content lockers and more. |
| ResultsAiX Funnels | A dedicated opt-in page for each free gift, built by AI, with the thank-you page and download. |
| ResultsAiX Forms | Longer forms that ask more than an email: enquiries, applications, bookings. |
| ResultsAiX Mailer forms | Simple sign-up forms, floating bars and slide-ins, built straight into your list. |
| ResultsAiX Webinars | Registrations: the highest value subscribers you will ever get. |
| ResultsAiX Surveys | Learning what people want while they join, and tagging them by their answers. |
| Free List Building Website | Ready-made opt-in funnels with the reports, pages and covers already done. |
| Free Magnet Bot AI | Creating the lead magnet itself, and the pages to give it away, with AI. |
| Free Consumer Reports | Ready-made report funnels for popular niches. |
| ResultsAiX Testimonials | Thanking reviewers with a gift and adding them to your list. |
Every capture point gets its own tag. “source-blog-popup”, “source-planner-page”, “source-webinar”. Within a month you will know exactly which page, popup and traffic source builds your list, and you will do more of it.
Popups, Bars And Lockers: ResultsAiX Engage
Most of your visitors will never see your opt-in page. They arrive on a blog post or your home page, read for a minute and leave. Engage puts your free gift in front of them right where they are, so every page on your site builds your list.
Engage has 20 campaign types in three groups. These are the ones that build a list:
| Campaign Type | When I Use It |
|---|---|
| Slide In | On blog posts, after the reader scrolls past halfway. Polite, and it converts well because the reader is already interested. |
| Center Popup | On exit intent: the offer appears as the visitor goes to leave. |
| Two Step Yes / No | Asks a simple question first and shows the form only to people who say yes. Often the best converting format there is. |
| Content Locker | Blurs the rest of an article until the visitor subscribes. Use it on your very best content. |
| Welcome Mat | A full screen offer for a big moment, such as a launch or a webinar. Use it sparingly. |
| Sticky Header Bar / Floating Bar | A slim bar on every page for your current free gift or webinar. |
| Sticky Side Tab | A small tab on the edge of the screen that opens your form when clicked. |
| Spin To Win | A prize wheel they spin after entering their email. Great for launches and sales. |
Start from one of the “Grow your list” templates, such as Exit Intent Lead Magnet, Slide In Email Capture or Content Upgrade Locker, and the design and wording are done for you.
Setting Up Your First Opt-In Campaign
- Go to ResultsAiX Engage, then Campaigns, and click New Campaign. Pick a template or a campaign type.
- On the Content tab, write your headline, sub-line and button text. Write it with AI drafts the copy from one sentence about your free gift.
- On the Triggers tab, choose when it appears: after a time delay, after scrolling, on exit intent, on a click, after a number of page views, on a repeat visit, when the visitor goes idle, or when an element scrolls into view.
- On the Targeting tab, choose where it shows: everywhere, or only on the pages you pick, plus device, new or returning visitors, and how often each person sees it.
- On the Opt-in tab, switch on Turn this campaign into an opt-in, choose the fields (email, first name), then pick ResultsAiX Mailer as the autoresponder, the list, and your tags, for example source-blog-slidein.
- Set the success message, or redirect people to your thank-you page, then click Save and Publish.
ResultsAiX Mailer sits on the same site, so there is no key to copy. Your list’s double opt-in setting is respected, and any Mailer automation that starts on joining that list or getting that tag runs straight away. Engage also connects to dozens of other email services if you use one.
Reading The Results
The Campaigns list shows views, clicks, conversions and the conversion rate for every campaign. The Leads tab shows every opt-in with the campaign, the page, the traffic source and the device, and Export all as CSV gives you the lot. Split test a campaign on its Display tab: version B gets its own headline, and Engage tells you which one wins.
Opt-In Pages And Funnels: ResultsAiX Funnels
Every free gift deserves its own page: one headline, a few bullets and one button. It is the page you link to from social posts, ads, partner emails and your bio, and with ResultsAiX Funnels the AI writes and builds it for you.
Funnels starts you with ready-made funnel types under What Do You Want To Build?. For list building, the ones to know are the Free Gift Funnel (opt-in page plus download page), the Webinar Funnel, the Free Challenge Funnel and the Affiliate Bridge Funnel (opt-in, bridge and thank-you pages).
Building An Opt-In Funnel
- Go to Build Funnel and describe your funnel in plain English in Your Brief: who it is for, what the free gift is, what it helps them do.
- Choose the Pages To Build (opt-in and thank-you is enough to start), your tone and a theme.
- Click Generate My Funnel. The AI writes and builds every page, ready to edit.
- Need the free gift itself? Lead Magnet PDF writes it with AI and generates the PDF, linked on your download page.
- Open the opt-in page, go to Edit Content and set Where These Leads Go: send to ResultsAiX Mailer, the list, and a tag such as source-planner-page.
- Publish it, then visit it and opt in yourself to see the whole journey.
Each opt-in page has its own list and tag settings, so every funnel tells you which subscribers it brought in. Tags are added without touching the tags people already have.
Funnel Stats
Funnel stats show visitors, opt-ins, opt-in rate, sales, revenue and revenue per visitor for every funnel and every page, with traffic sources and charts by day or hour. Your opt-in rate is the number that tells you whether a page is working. Change one thing at a time, the headline first, and watch it climb.
Popups, bars and lockers with Engage, AI-built opt-in pages with Funnels, all feeding the email list on your own site.
See Every Tool On One Key →Forms Anywhere
ResultsAiX Mailer Forms
For a simple sign-up box, use the forms built into ResultsAiX Mailer, on its Forms tab. Press New Form and type what you want into Build Me A Form, for example “a floating bar for my blog, first name and email, amber button”, and it fills in the form type, the fields, the wording and the colours, with a live preview beside it.
For each form you choose which lists people join, which tags they get, which automation they start, and whether they see a message or go to your thank-you page. Place it with the shortcode, the ResultsAiX Mailer Form block, or the HTML embed, which works on any page builder and even on a different website. Floating bars and slide-ins show themselves across your site while they are active.
ResultsAiX Forms
When you want to ask more than an email address, such as an enquiry, an application or a booking request, ResultsAiX Forms is the full form builder. It has 19 field types, conditional logic, and records the traffic source, UTM campaign and device of every entry.
- Go to AiX Forms and click New Form.
- In Describe it, AI builds it, write what the form is for and click Build it with AI. The draft lands in the builder for you to review.
- Under Send leads to ResultsAiX Mailer, tick Add every lead to a Mailer list, choose the list and add a tag, such as enquiry-coaching.
- Save the form and place it with its shortcode, the ResultsAiX Form block or the widget for your page builder.
The traffic source and campaign travel to the Mailer as custom fields, so you can build an audience of “enquiries from Facebook” in a few clicks.
Webinars And Surveys
Webinar Registrations: ResultsAiX Webinars
A webinar registrant has given you their email AND an hour of their time. They are the most valuable subscribers you will ever get. ResultsAiX Webinars builds the registration page for you at yoursite.com/webinar/your-webinar/, and every registrant goes straight onto your list.
- Create your webinar, then open its Registration tab and choose a page style. Write the copy with AI drafts the headline and bullets from your webinar.
- On the Email screen, under Connect Your Autoresponder, switch on ResultsAiX Mailer, choose your list and an optional tag such as source-webinar.
- Tick Tag by behaviour and the webinar tags people in your Mailer as they attend, miss it, see the offer, click the offer or watch the replay.
- Share the page, or put the form anywhere: the shortcode on any page of your site, or the embed snippet on any other site.
Each webinar can also send a different list for each behaviour: signed up, attended live, did not attend, saw the offer, clicked the offer and watched the replay. Guide 6 shows the follow-up automations that turn those tags into sales.
Surveys With Opt-In: ResultsAiX Surveys
A survey is a list builder people enjoy. “What is your biggest challenge right now?” is a question everyone wants to answer, and the answer tells you exactly what to send them.
- Go to AiX Surveys, click New Survey and use Draft it with AI: describe what you want to learn, choose how many questions, and click Generate Survey.
- Under Email opt-in, choose Optional or Required, and tick Also ask for a first name.
- Under Where opt-ins go, add them to your ResultsAiX Mailer list with a tag such as source-survey.
- Under Route answers to different lists, add a rule per answer: “Getting traffic” adds wants-traffic and sends them to your traffic guide, “Knowing what to sell” adds wants-offers, and so on.
The Responses screen shows every answer, with an Opt-in badge and an In Mailer badge for each person. Every subscriber arrives tagged by what they told you they want, ready for the survey follow-up automation in Guide 6.
Done-For-You List Builders
The hardest part of list building for most people is creating the free gift and the pages. These three tools do that part for you.
Free List Building Website
A WordPress plugin with 96 done-for-you opt-in funnels in 12 categories. Each funnel comes with a squeeze page, a download page that features your own recommended resource, a PDF report, a cover image and the legal pages.
- Install the plugin and the Setup Wizard opens: Welcome, Permalink Check, Connect Your Autoresponder, Set Your Affiliate Link, Download Funnel Assets, Choose Your Funnels, Done.
- At Connect Your Autoresponder, choose ResultsAiX Mailer (nothing to enter on the same site) and pick your list. Use Apply to ALL Funnels, or give each funnel its own list so you know which topic brought each subscriber.
- Set your affiliate link, press Download All Assets and choose the funnels that fit your audience.
Free Magnet Bot AI
An AI bot that creates your lead magnet for you. Tell it your niche and it gives you lead magnet ideas built around the word “free”, then writes the lead magnet itself, the squeeze page and the download page, plus follow-up emails and social posts to promote it. Everything you create is saved, so you can come back and improve it. Put the pages it writes into a ResultsAiX Funnels opt-in page and connect it to your list as in Part 3.
Free Consumer Reports
A library of 400 ready-made report funnels across 8 popular consumer niches. Each one is a complete squeeze page, opt-in and download page with a report your visitors want. The Setup Wizard walks you through your licence, your autoresponder, your affiliate link, installing the assets and choosing your funnels.
Review Gifts, Pre-Filled Forms And Tracking
Review Gifts: ResultsAiX Testimonials
Your customers are the best subscribers you have. ResultsAiX Testimonials thanks every reviewer with a gift and adds them to your list.
- On the Gifting tab, tick Enable gifting and set the gift: a title, a message, a reward link and an optional coupon. Choose to send it instantly or when you approve the review, and tick Only gift each person once.
- On the Integrations & AI tab, tick Add new reviewers to a Mailer list, choose the list and tag them (the tag “testimonial” is filled in for you).
- Press Add existing reviewers to the list to bring in everyone who has already left a review.
Your reviewers get a thank-you, your sales page gets proof, and your list gets your happiest customers, tagged so you can invite them first to everything new.
Pre-Filled Forms From Your Own Emails
When you email your list an invitation to your own webinar or survey, add the person’s details to the link and the form arrives already filled in. They press one button and they are in.
| Where | Add This To The Link In Your ResultsAiX Mailer Email |
|---|---|
| ResultsAiX Webinars | ?email={{email}}&first_name={{first_name}} |
| ResultsAiX Surveys | Use Copy email link on the survey: it gives you the link with ?email={{email}}&fname={{first_name}} already on it. |
This is how I fill webinars from my own list. Fewer steps means more registrations, and every registration from an email still carries its own tracking.
Track Every Placement: WP Conversion Tracker AI
You will put your opt-in page in a lot of places: your bio, your posts, your emails, partner emails, ads. WP Conversion Tracker AI tells you which of those places actually builds your list.
- On the Create tab, make one tracking link for your opt-in page, for example yoursite.com/planner.
- Give every placement its own sub ID by adding it to the end: yoursite.com/planner/facebook, yoursite.com/planner/instagram-bio, yoursite.com/planner/solo-mark. There is nothing to set up for a new sub ID. Just use it.
- On the Tracking tab, copy the Lead Pixel and put it on your thank-you page, so every opt-in is counted as a lead.
- Open the link’s stats and read the Sub ID Breakdown: clicks, leads, sales and revenue for every placement.
One link, many sub IDs, and you know the exact opt-in rate of every post, every ad and every partner. That is how you decide where to spend your time and money.
Every subscriber, every tag and every automation in ResultsAiX Mailer, with unlimited subscribers on your own WordPress.
See ResultsAiX Mailer →Lead Magnets That Work
A lead magnet is the free gift you give in exchange for an email address. The best ones solve one specific problem fast. People do not want a 90-page ebook. They want the one thing that helps them this week.
| Type | Example (Brightline Coaching) | Why It Works |
|---|---|---|
| Checklist | The 12-point checklist before you launch an offer | Read in two minutes, used straight away |
| Planner or worksheet | The Weekly Content Planner, one printable page | They use it every week, and think of you |
| Template or swipe file | 5 welcome emails for coaches, ready to copy | Saves hours, feels like real value |
| Short report | How to plan a week of content in one hour | Teaches one method, start to finish |
| Video training | 20 minutes: your first offer in one sentence | Builds trust fast because they see you |
| Mini course by email | 5 days to a full content calendar | Five emails opened in a row, a habit formed |
| Live or evergreen webinar | The 90-Day Client Plan | Highest value subscriber, and it sells |
| Quiz or survey | What is holding your coaching business back? | Fun to do, tags them by answer |
| Challenge | The 7-day content challenge | Daily emails, daily wins, a warm list |
| Content upgrade | The printable version of a popular blog post | Matches exactly what the reader is reading |
Four Questions For A Great Lead Magnet
- Is it specific? “Plan a week of content in one hour” beats “Content marketing tips”.
- Is it quick? Something they can use in under 30 minutes.
- Does it lead to what you sell? The planner leads to the workshop. The checklist leads to the course.
- Does the title make someone say “I want that”? Use the word “free”, a number and the result.
Make one lead magnet per main topic you teach. Each one gets its own opt-in page, its own tag and its own welcome automation, and your list sorts itself by interest from the very first email.
Writing The Opt-In Page
An opt-in page has one job: get the email address. Everything on it should help that, and nothing should distract from it. The AI in ResultsAiX Funnels writes a strong first draft, and these are the parts I always check before I publish.
| Part Of The Page | What Works |
|---|---|
| Small line above the headline | Who it is for or what it is: “Free printable planner for coaches”. |
| Headline | The result, in plain words: “Plan A Week Of Content In One Hour”. |
| One sentence below it | Why it works, or who already uses it. |
| Three bullets | What they get, each one a benefit they can picture. |
| The form | Email, and first name if you want to use it in your emails. Every extra field costs sign-ups. |
| The button | Say what happens: “Send Me The Planner” beats “Submit”. |
| Proof | One line of social proof or a short testimonial under the button. |
Headline Formulas To Start From
| Formula | Example |
|---|---|
| Do [result] in [time] | Plan a week of content in one hour |
| The [number]-point [thing] for [who] | The 12-point launch checklist for new coaches |
| How [someone like them] [got result] | How Emma doubled her focus time in a month |
| Free [format]: [result] | Free workbook: plan your next 90 days |
| [Number] [templates] you can copy today | 5 welcome emails you can copy today |
The Thank-You Page Is A Second Chance
The moment after someone opts in is when they are paying the most attention to you. Most people waste it on “thanks, check your email”. Use it:
- Confirm and deliver. Tell them the gift is on its way, and give the download link right there as well.
- Ask them to whitelist you. One line: add your address to their contacts so your emails arrive where they read them.
- Offer the next step. A short video, an invitation to your webinar, or a small first offer. Funnels can build this page as part of the funnel.
- Count the lead. Put the WP Conversion Tracker AI Lead Pixel on this page so every opt-in is counted against the link and sub ID that sent it.
Show your opt-in page to a friend for five seconds, then close it. If they can tell you what the free gift is and who it is for, the page is ready.
Where The Traffic Comes From
An opt-in page with no visitors builds nothing. Here are the traffic sources that build lists, and how to set up each one with ResultsAiX so you can see what it brings in.
| Source | How To Use It | How To Track It |
|---|---|---|
| Your blog | Write posts that answer the questions your audience types into search. Add a slide-in to every post and a content upgrade to your best ones. | Engage Leads tab shows the page each lead came from |
| Social media | Share one useful tip a day, and point to your opt-in page in your bio and in one post in five. | A sub ID per platform: /facebook, /instagram-bio |
| Solo ads | Buy clicks from someone with a list in your niche. Start small, keep what works. | A sub ID per seller: /solo-name, read leads and sales per seller |
| JV partners | Swap mentions with people who serve the same audience. Your free gift in their email, theirs in yours. | A sub ID per partner: /jv-name |
| Webinars | Run one training a month, live or evergreen, and invite your social followers and partners’ lists. | Registrations per source in the Webinars people list |
| Video | Short videos with your opt-in link in the description. | A sub ID per video: /yt-planner-video |
| Your email signature and receipts | A one-line link to your free gift everywhere you write. | A sub ID: /signature |
Guide 11 covers launching with affiliates and JV partners in full. For now, the habit is simple: every time you share your opt-in page, use a sub ID.
Your 30-Day List Growth Plan
One focus per week. By day 30 you have a lead magnet, an opt-in page, a welcome series, popups across your site and traffic arriving from at least three sources, all tracked.
Your Offer And Your Page
- Choose one specific lead magnet using the four questions
- Create it, or let the AI draft it
- Build a Free Gift Funnel in ResultsAiX Funnels
- Connect it to your list with a source tag
- Opt in yourself and check the whole journey
Your Welcome And Your Site
- Install Lead Magnet Delivery and the 5-Day Welcome Series (Guide 6)
- Add an Engage slide-in to your blog posts
- Add an exit popup to your main pages
- Add a slim bar for your free gift
- Put the Lead Pixel on your thank-you page
Your Traffic
- Make a sub ID for each place you share the page
- Publish one blog post with a content upgrade
- Share one useful post a day on your main platform
- Ask two people in your niche about a mention swap
- Run a survey to your list and tag by answer
Your Big Opt-In
- Set up a webinar on your main topic
- Invite your list with pre-filled links
- Promote it with a Welcome Mat and a bar
- Read the Sub ID Breakdown and Engage stats
- Do more of the two sources that work best
A lead magnet people want, an opt-in page that converts, popups and bars on every page of your site, a welcome series that runs by itself, a webinar for your best subscribers, and the numbers that show exactly which source builds your list. From here, every week is about doing more of what works.
Questions People Ask
Which tool should I start with?
An opt-in page in ResultsAiX Funnels for your free gift, then a slide-in from ResultsAiX Engage on your blog. Those two together cover the visitors who come looking and the ones who come reading.
Should I use double opt-in?
It is your choice, list by list, in ResultsAiX Mailer. Double opt-in gives you a smaller, more engaged list with proof of consent. Single opt-in delivers your gift instantly. Every form can follow the list setting or override it.
How many lead magnets should I have?
Start with one. Once it is converting, add one for each main topic you teach, each with its own page, tag and welcome automation.
Is there a limit on subscribers?
No. Subscribers, forms, popups, funnels and emails are unlimited. Your list lives on your own WordPress site.
I already use another email service. Can I still use these tools?
Yes. Engage, Funnels, Webinars, Surveys and the list building websites connect to many email services. When you are ready to bring everything onto your own site, Guide 5 shows you how to move your list to ResultsAiX Mailer.
What To Read Next
Once people join, Guide 6 shows you the automations that welcome them and turn them into customers. Guide 8 shows you how to build the sales funnels they buy from.
- 1Getting Started With ResultsAiX →
- 2The Complete SMTP Service Guide →
- 3Setting Up SMTP2GO From Start To Finish →
- 4Email Deliverability: Reach The Inbox →
- 5Moving Your Email List To The AiX Mailer →
- 6Email Automations Playbook →
- 7How To Grow Your Email List With ResultsAiX (you are here)
- 8How To Build Sales Funnels, Start To Finish →
- 9How To Move Your Membership To ResultsAiX →
- 10Running Customer Support With AI →
- 11Launching A Product With Affiliates And JV Partners →
- 12ResultsAiX For 6 And 7 Figure Marketers →
- 13WP Conversion Tracker: Track Every Click And Every Sale →
- 14WP Sync: Connect All Your Tools Without A Monthly Automation Bill →
- 15Automated Webinars That Sell →
Your First Step, Today
Write down one free gift your audience would want this week, in one sentence, with a number and a result in it. Tomorrow, build its opt-in page. That one page is the start of a list you own for the rest of your business.
Engage, Funnels, Forms, Webinars, Surveys, Testimonials, the Mailer and WP Conversion Tracker AI, all in the ResultsAiX Bundle.
See The ResultsAiX Bundle →Get This Guide As A Free PDF
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