More networks tab. Click a network to fold out its section; each has step-by-step instructions ("Show me exactly how"). The chips at the top show which networks are sending, and clicking one opens its section.
- TikTok: pixel code and an Events API access token.
- LinkedIn: a Conversions API token, and the conversion ids for leads and for sales.
- Pinterest: ad account id and a conversion access token.
- Reddit: pixel id and a conversion access token.
- Snapchat: pixel id and a Conversions API token.
Tick Send leads and sales every hour. Only conversions from that moment on are sent, never a refunded sale. The test button sends test events that are never counted on TikTok, Pinterest, Reddit and Snapchat. LinkedIn has no test mode, so its button sends nothing: it checks your token and both conversion ids with LinkedIn and shows each conversion's name. Each event carries the network's own click id when the visitor came from its ad (ttclid, li_fat_id, epik, rdt_cid, ScCid). Choose whether to also send ones credited by UTM tag, or everything.
A batch the network refuses for its content is split until the one bad event is found, so it never holds up the rest. If a token is refused, a banner on every admin screen tells you, with the network's words.