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WP Conversion Tracker Documentation

37 guides covering everything from first setup to advanced configuration.

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๐Ÿš€ Getting Started And How It Works

WP Conversion Tracker is a self hosted link tracker for WordPress. Learn the four step tracking flow, the key terms, and where every screen lives.

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๐Ÿช„ Setup Wizard Walkthrough

The guided Setup Wizard checks your permalinks, scans for conflicting link plugins, creates your first link and stores your marketplace keys. Here is every step.

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๐Ÿ”‘ License Activation And Management

Activate your license, see which domains are using your activation slots, free a slot up again, and fix the two activation errors people actually hit.

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๐Ÿ”— Creating And Managing Tracking Links

Every field on the Create Link form explained, what each stats column on the Links tab means, and how to search, filter, sort and paginate a large link list.

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โœ๏ธ Editing Links Safely

How to edit an existing tracking link, which fields are safe to change at any time, and the one change that will silently break traffic you have already sent.

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๐Ÿ“ Organizing Links With Folders

Group tracking links into folders by campaign, client or product, see roll up clicks, sales and revenue per folder, and rename or delete folders without risk.

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๐ŸŽฏ Sub-ID Tracking For Traffic Sources

Append anything after your slug and WCT records it as a Sub-ID. One link can then report clicks, conversions, revenue and EPC per traffic source.

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๐Ÿ”€ Forwarding Sub-IDs To The Destination URL

Some affiliate networks need the Sub-ID inside their own URL. Flip the per link forwarding toggle to pass it through as a path segment or a query parameter.

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๐Ÿ“ฃ Dynamic Sub-IDs For Paid Ad Platforms

Paste one tracking template into Google, Microsoft, Meta, TikTok or X and the platform fills in the keyword, ad ID or campaign at click time. WCT stores it as the Sub-ID.

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๐Ÿงญ Attribution Models And Navigation-Only Links

Choose Last Click or First Click globally or per link, stop internal funnel links from stealing credit with the Navigation-only checkbox, and reset your own test cookies.

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๐Ÿšฆ Slug Prefix To Avoid Link Plugin Conflicts

Running PrettyLinks, ThirstyAffiliates or YOURLS alongside WCT? Set a slug prefix and each plugin gets its own namespace, so redirects stop failing silently.

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๐Ÿ“ก Conversion Tracking Setup Choices

Do not pick a tracking method at random. The right choice depends entirely on where the sale or opt in happens. Find your scenario and go straight to the matching setup.

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๐Ÿ–ผ๏ธ Lead And Sale Tracking Pixels

The exact lead pixel, sale pixel and one line image pixel snippets, where each one belongs, and the optional JavaScript helper library that wraps them.

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๐Ÿ”„ Server To Server Postback URLs

Postbacks let a payment platform report the sale directly to your server, so ad blockers, closed tabs and browser privacy modes cannot cost you conversions.

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๐ŸŒ Cross-Domain Tracking

Browsers block third party cookies, so a click on your site and a thank you page on another domain will not share a cookie. Here is how WCT bridges the gap.

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๐Ÿช WarriorPlus Setup For Vendors And Affiliates

The complete WarriorPlus wiring: per product Notification URLs, global tracking pixels, the IPN Verification Key, and the aff_sub token that carries the click ID home.

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๐Ÿ›’ JVZoo Setup

Set the JVZIPN URL on each product, switch the payload to v2, and add your JVZIPN Secret Key so WCT can verify every incoming notification.

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๐Ÿฆ ClickBank And PayPal Setup

Both platforms are auto detected from their POST bodies. Paste one short URL, and for ClickBank let WCT inject the tid parameter into your hoplinks automatically.

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๐Ÿ’ณ Cart And Checkout Platform Setup

Digistore24, PayKickstart and ThriveCart take a single paste and go webhook URL. Stripe, SamCart and Gumroad send JSON, so they use the HTML sale pixel instead.

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๐Ÿ“ฌ Forwarding A Copy Of Every IPN

WarriorPlus, JVZoo and ClickBank allow only one Notification URL per product. Point it at WCT and relay a byte for byte copy on to your other tools.

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๐Ÿงฒ Smart IPN Re-Attribution

Stops an old lead magnet link hoarding fresh sales. When an IPN arrives, WCT checks the buyer's recent click history and credits the newer click instead.

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๐Ÿ“Š Dashboard And Chart Modes

Stat cards, six charts, three visualisation styles and seven date ranges including a custom from and to picker. Everything updates together when you change the range.

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๐Ÿ“ˆ Per-Link Stats And Printable Reports

Open Stats on any link for its own trend charts, device and country splits, referrers, hourly pattern, full Sub ID breakdown and a printable PDF report.

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๐Ÿ’ฐ The Conversions Tab

One searchable list of every lead and sale, with customer spend and your net take shown separately, filters for type, link, date, country and value, and CSV or PDF export.

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๐Ÿ“ฐ Public Link Feed And Shortcode

Publish a public list of your tracking links on any page with [wct_link_feed]. Four layouts, ten attributes, preset shortcodes and an option to make it your homepage.

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๐Ÿ“ฅ Exporting Your Data

Export every link with its stats, every individual click, or a filtered slice of your conversions, as CSV for spreadsheets or PDF for sharing.

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๐Ÿ›ก๏ธ IP Blocking And Data Cleanup

Stop your own visits polluting the numbers, block junk traffic by IP, and safely clear old click rows without losing a single conversion record.

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โš™๏ธ Settings Tab Reference

Every general setting in one place: nine admin colour schemes, timezone, the default attribution model, a 404 redirect, the slug prefix and the tools card.

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๐Ÿฉบ Diagnostics And Cloudflare Checks

The Diagnostics tab checks your database tables, scans for conflicting link plugins, resolves any slug on demand, and tells you exactly which Cloudflare rules to add.

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โฌ†๏ธ Auto-Updater And Update Notices

The core plugin and every add on update through the normal WordPress update screen. Here is how the notices behave and how to snooze one for a week.

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๐Ÿงฉ Add-On Plugins Overview

WCT has a family of optional add on plugins for split testing, rotation, QR codes, CSV import, marketplace integration and visitor identity. Here is what each one adds.

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๐Ÿงช Split Testing With Pro Tools

Create an A/B test from any link, send traffic to two or more destinations, and let WCT declare a winner once a variant hits your minimum conversion threshold.

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โ™ป๏ธ Link Rotators With Pro Tools

One rotator URL, many destinations. Choose round robin, sequential fulfilment with a click cap, or even distribution, with a backup URL for safety.

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๐Ÿ“ฑ QR Codes For Offline Traffic

The QR Codes add on generates a scannable code for any tracking link, so print, packaging and live events feed the same reports as your online traffic.

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๐Ÿ—‚๏ธ Bulk Importing Links From CSV

The Link Importer add on creates hundreds of tracking links from a spreadsheet, with column mapping, a preview of the first rows and duplicate slug protection.

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๐Ÿ‘ค Audience Vault For Visitor Identity

The Audience Vault add on joins clicks, conversions, opt in forms and imported lists into one profile per person, so you can see who is behind the numbers.

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โ“ FAQ And Troubleshooting

The questions support actually receives: 404 links, clicks not recording, sales crediting the wrong link, missing Sub-IDs, license errors and timezone confusion.

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Ready to stop reading and start using?

Every plugin documented here works alongside the others, managed from one ResultsAIx Hub.