Rotators are part of the 🧪 Pro Tools add on. A rotator is a link with several destinations that cycles traffic between them, which is how you fulfil solo ad orders, spread traffic across multiple offers, or share clicks between partners.
Creating A Rotator:
Go to the 🔄 Rotators tab and use the ➕ Create Rotator form. Fill in:
- Rotator Name. Your own label.
- Slug. The public path, exactly like a normal tracking link.
- Rotation Mode. One of three behaviours, described below.
- Default Max Clicks Per URL. The click cap for every destination, in every mode. 0 means unlimited. Each destination can override it with its own max.
- Backup URL. Where traffic goes if no destination is eligible, for example when every URL has hit its cap.
- Destination URLs. Add one row per destination, each with a weight and an optional max.
Click Create Rotator to save, or Update Rotator when editing.
The Three Rotation Modes:
- 🔄 Rotate (Round-Robin). Traffic cycles through the destinations in order, one click each, then back to the start. A destination that has reached its cap is skipped. This is the default choice for splitting traffic evenly over time.
- ✅ Fulfill (Sequential until max clicks). The first destination receives clicks until it reaches its max, then the rotator moves to the next one. This is the mode for delivering a solo ad order of a fixed number of clicks before moving on.
- 📊 Track (Even Distribution). Each click is sent to a destination chosen at random in proportion to its weight, so a destination with a higher weight receives a larger share. Destinations that have reached their cap are left out of the draw.
Why The Backup URL Matters:
In Fulfill mode every destination eventually fills up, and once every destination has reached its cap the Backup URL catches the overflow. If you leave it blank, traffic goes to the first destination instead. Set a backup, even if it is just your own main offer, so overflow clicks are never wasted.
Managing Rotators:
The Rotators tab lists everything you have created with a search box for finding one by name, and per row actions to edit, reset stats and delete. Each rotator shows its live URL with Copy and Test buttons. Each destination shows its clicks, unique visitors, its share of the traffic, the share its weight should give it and a MAX REACHED flag once it hits its cap. Changing a weight keeps a destination's click count, and only changing the URL itself resets that one destination's count.
Rotators And Normal Links:
A rotator has its own slug and lives alongside your ordinary tracking links. If you have set a slug prefix in Settings, rotator URLs use it too, so everything stays inside the same namespace.
A Practical Solo Ad Workflow:
- Create a rotator in Fulfill mode with Max Clicks Per URL set to the order size.
- Add one destination per buyer, in delivery order, and give each its own max when the orders are different sizes.
- Set your own offer as the Backup URL so overdelivery is never wasted.
- Send traffic to the single rotator URL.
- Watch the per destination counts to confirm each order is filled before the next begins.