💳 Cart And Checkout Platform Setup

Beyond the marketplaces, WCT groups checkout platforms into two tiers. Paste and go platforms substitute tokens inside the webhook URL, so one URL covers every sale. JSON only platforms cannot substitute tokens in a URL, so they need the HTML sale pixel on a page you control.

Digistore24, Paste And Go:

Digistore24 substitutes hash wrapped tokens at send time.

1. Destination URLs are handled for you. WCT detects Digistore24 URLs and injects ?custom=<click_id> automatically.
2. Go to Digistore24, then Account, then Settings, then IPN Notification.
3. Paste this URL with the tokens left exactly as they are: https://yoursite.com/?wct_postback=1&type=sale&amount=#amount#&click_id=#custom#&sale_id=#order_id#&customer_email=#buyer_email#
4. Enable Send IPN on sale.

PayKickstart, Paste And Go:

PayKickstart substitutes brace wrapped tokens at send time.

1. WCT detects PayKickstart URLs and injects ?tid=<click_id> automatically.
2. Go to Campaign Builder, open your campaign, then Integrations, then Webhooks, then Add Webhook.
3. Set the trigger to Sale and the method to GET.
4. Paste this URL: https://yoursite.com/?wct_postback=1&type=sale&amount={product_price}&click_id={tracking_id}&sale_id={transaction_id}&customer_email={customer_email}
5. Save, then use the Test Webhook button to confirm a 200 response.

ThriveCart, Paste And Go:

ThriveCart substitutes double brace tokens at send time.

1. WCT detects ThriveCart URLs and injects ?passthrough=<click_id> automatically.
2. Go to the product, then Settings, then Behavior, then Notifications, then Webhook.
3. Paste this URL: https://yoursite.com/?wct_postback=1&type=sale&amount={{amount_paid}}&click_id={{passthrough}}&sale_id={{order_id}}&customer_email={{customer_email}}
4. Set the trigger to Purchase.

Stripe, HTML Pixel:

Stripe sends JSON webhooks such as checkout.session.completed, so no copy and paste URL can work.

1. When you create the Stripe Checkout session, set client_reference_id to the buyer's wct_click_id cookie value, server side at session creation time.
2. Set Stripe's success_url to a thank you page on your WordPress site with ?wct_click_id={CLIENT_REFERENCE_ID} appended.
3. Put the HTML sale pixel from Tracking tab Method 2 on that thank you page.

SamCart, HTML Pixel:

SamCart custom webhooks post a JSON body and do not substitute tokens in the URL.

1. Point SamCart's Confirmation Page, External URL at a thank you page on your WordPress site, passing the click ID forward.
2. Put the HTML sale pixel from Tracking tab Method 2 on that page.

Gumroad, HTML Pixel:

Gumroad URL Pings post form data with fixed field names and do not substitute tokens.

1. Append ?wct_click_id={wct_click_id} to your Gumroad product link in the WCT Destination URL field. WCT substitutes the real click ID at redirect time, so the value survives into the buyer's Gumroad session.
2. Set Gumroad's post purchase redirect to a thank you page on your site, carrying the click ID forward.
3. Put the HTML sale pixel on that page.

If Your Platform Is Not Listed:

The 🎯 Tracking tab has a section for exactly this. The rule is simple: if the platform can call a URL you specify and substitute the order amount and a passthrough value into it, use the postback URL. If it can only post JSON, use the pixel on your own thank you page.