The core plugin tracks links and conversions. Add ons extend it, and each one is a separate WordPress plugin that you install alongside the core. Their tabs appear automatically in the WPC Tracker tab row once activated. Add ons you do not have show as locked tabs that link to the upgrade page. 🧪 Pro Tools: The biggest add on. It adds four tabs: 🧪 Split Tests, 🔄 Rotators, 🛡️ IP Activity Log and 📊 Traffic Quality. It also injects Cost Per Click and Notes fields into the Create and Edit Link forms, which is what powers profit and loss reporting rather than raw revenue. 📥 Link Importer: Bulk creates tracking links from a CSV file, with column mapping, a data preview, and duplicate slug protection. Covered in its own article. 📱 QR Codes: Generates QR codes for your tracking links so offline traffic can be measured with the same reporting as online traffic. Adds a generator screen and the [wct_qr] shortcode. 🏪 W+ Connect: One click WarriorPlus integration. Vendor mode gives you the IPN webhook, image pixels and thank you page JavaScript. Affiliate mode gives you pixel URLs with the correct W+ tokens already in place. It also adds a Security tab holding the IPN Verification Key and the Use first-click as W+ aff_sub toggle. 🛒 JVZ Connect: The JVZoo equivalent, adding a JVZoo specific marketplace view and a Security tab for the JVZIPN Secret Key. 👤 Audience Vault: Turns anonymous clicks into named people by joining conversions, opt in forms and imported lists to a single visitor profile. Covered in its own article.
What The Pro Tools Extra Tabs Do:
- 🛡️ IP Activity Log. A per IP view of activity on your site, with blocking available from the log itself. Use it when you suspect a single source is inflating clicks.
- 📊 Traffic Quality. A report with a date range, custom from and to dates, and an optional link filter, broken into 🌍 Geo Tiers and 🧪 Click Quality sections. It answers whether the traffic you are buying is worth what you are paying.
Installing An Add On:
Add ons are ordinary WordPress plugins. Upload and activate as usual. If you see a critical error immediately after activating one, the core plugin is almost certainly too old, so update WP Conversion Tracker first and then activate the add on.
Licensing:
Add ons are tied to your WP Conversion Tracker license rather than carrying separate keys of their own, and they update through the standard WordPress Plugins screen alongside the core.