🧪 What ResultsAiX Optimize Is: Split Testing, Heatmaps And Replays

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ResultsAiX Optimize is a WordPress plugin for split testing, heatmaps and session replays. It runs inside your own WordPress site and keeps its data in your own database.

What you can do with it:

  • Run three kinds of split test. An Element test changes headlines, buttons, prices and styles on one page. A Page test shows a different WordPress page at the same address. A URL test sends visitors to another address.
  • Build each version with a point and click editor that loads your live page.
  • Score versions by revenue per visitor, conversion rate, lead rate or engagement. Refunds are taken back off the version that earned the sale.
  • Read a report that shows the probability each version is the best one, and says plainly whether the test is ready to call or too early to call.
  • Open click, mouse, scroll and attention heatmaps over any page, filtered by device and, on tested pages, by version.
  • Watch session replays of real visits. Typed text is always masked.
  • Connect your own AI key, if you want, for challenger copy, a plain English reading of a report and test ideas. Everything else works without a key.

How a version reaches the visitor:

The version is chosen on the server before the page is sent. Text changes are swapped inside the page itself, and colour, size and hidden block changes are plain CSS in the page head, so the visitor does not see the original flash first. Only a change that needs JavaScript, such as a new link, uses a short veil of up to 400 milliseconds.

What it measures:

Every version records visitors, conversions, leads, sales, revenue, refunds, time on page, scroll depth, clicks, rage clicks, dead clicks and video watch time, whichever goal you choose.

What it does not do:

The plugin reports what happened on your pages and how sure the numbers are. It makes no promise that any version will earn more. A test can end with the original in front, and that is a useful answer too.

What it needs:

WordPress 5.6 or later and PHP 7.4 or later. It works on its own, and it also listens to WP Conversion Tracker and the other ResultsAiX plugins when they are installed.

New here? Not a customer yet?See everything ResultsAiX Optimize can do, and get it.Get ResultsAiX Optimize →

Ready to stop reading and start using?

Every plugin documented here works alongside the others, managed from one ResultsAiX Hub.