Selling from a funnel is two steps: make the product, then put a Buy Button on a page.
Make the product first:
Payments tab, Add A Product. The name and description you write here are what the buyer reads on the Stripe checkout page, so write them for the buyer, not for you.
- Price and currency: what the buyer is charged. It is read from the product at checkout time, never from the page
- What is it: Digital for a download, or Physical for something you post, which makes Stripe ask for a delivery address
- How often: one off, every month or every year. Recurring products give the buyer their own Stripe billing page
- Download link: where the file really lives. Buyers never see this address
- Or a file id: a Media Library attachment id instead of a link. Leave it at 0 to use the link
- Funnel: optional. Ties the product to one funnel, which is how the receipt knows where to send people next
- Page after buying: optional. The page id of a step in that funnel, offered as a Continue button on the receipt
Saving a product also creates it in Stripe. The Products table says Ready once Stripe has it, and Not synced if Stripe refused, with the reason printed at the top of the screen. If you already made the price in Stripe yourself, open the panel that says so and paste your price ids instead.
Postage, stated plainly:
Physical products collect a delivery address, and you choose which countries you post to on the Payments screen. Postage itself is between you and the buyer. Nothing here calculates or charges shipping, so build it into your price.
Now put it on a page:
Open the funnel and press Sell Something above the preview. That button only appears once you have at least one product.
- Choose the product.
- Choose the page to add the button to.
- Choose a style: a price card, or a button on its own.
- Set the button text. Get Instant Access is a sensible default.
- Press Add Buy Button. A real buy button section is added to that page.
You can also add a Buy Button section by hand in Edit Content and pick the product there.
The price cannot be tampered with:
Either way, the price always comes from the product record, never from the page. Somebody editing the page source or the exported HTML cannot change what they pay.
The AI never adds a Buy Button on its own, because it has no way of knowing what you sell or what it costs. That is always your decision.
Archiving a product:
Archive stops a product being sold without touching a single existing order. Nothing is deleted, and old receipts and download links keep working.