Whatever tags a visitor arrives with, such as an affiliate id, utm campaign tags, a referral partner or simply the site that sent them, are saved with their registration and added to your offer button for them personally. That happens in the live room, on the replay and in every follow up email. Your checkout sees exactly the tags that brought that person, so the right affiliate gets the credit on the final sale.
The parameters that are captured:
Add any of these to a registration link as a normal query parameter, for example ?aff=jane&utm_campaign=launch:
- utm_source, utm_medium, utm_campaign, utm_term and utm_content
- aff, aff_id, affiliate, ref and partner
- campaign, cid and sid
- tid and hop, and hopId
- gclid and fbclid
- source
tid and hop are ClickBank's own, so a hoplink lands with its affiliate intact. Anything not on this list is ignored, which is what stops a visitor inventing parameters and filling your database. If your own network uses a different parameter name, contact support. If no source is given, the site the visitor came from is recorded as their traffic source.
First touch wins:
Registering again never overwrites who originally sent someone, so the affiliate who actually sent them keeps the credit. The exception is a person who cancelled and then registers again, whose new registration brings its own fresh tracking.
Where the tags go:
- Onto your offer button in the room and on the replay, and onto {offer_url} in your emails
- Into the registrant CSV, with Traffic source, Affiliate and Campaign columns and a full tracking column
- Into the Source column of the Leads Log
- Into your autoresponder as custom fields, so a follow up sequence knows who sent each person. See Tags And Custom Fields Sent To Your Autoresponder.
The same tags work through the embed snippet, which forwards them from the surrounding page, and through the API, where you can send them as ordinary fields or inside an attr map.